Copy writing

In today’s information saturated world, standing out from the crowd can be a difficult task. At the same time, it is essential if you want to promote your product, business, or website.

Good writing can lure in potential customers and ensure that your message does not fall on deaf ears. It is also a great way to let people know what you are all about, and why they should be interested in your services.

Whether you need a website, a newsletter or a leaflet I can help you win business. If you are unsure of what your best marketing strategy might be, I can help you devise a plan using my knowledge of the industry.

Costarica.org

Costarica.org is a website which aims to provide information for people interested in learning more about the Central American country. It is run by a travel agency which was looking for content to help attract visitors to the website and promote their business. This project required me to cover a variety of topics including the real estate market, the history of the flag, and how Costa Rica won independence. It also required me to use my SEO skills to help rank the articles on google.



TAD Graphics

TAD is an Australian business which provides a variety of services including graphic design, marketing, and web design.

Looking to branch out into selling photographic travel prints, they wanted a series of blog articles which would not only interest their readers, but also showcase the photos they had taken while on their adventures.

I have written twenty six articles for them so far covering countries as diverse as Japan and Sweden.

Geniusz Tech Support

Geniusz is a Canadian tech support start up that needed clear and concise copy for their website. They needed writing which would let visitors know what they had to offer, and why they should choose Geniusz to do it for them. After discussing their requirements, I put together some copy for their website and they were delighted with the results.

Leadahose

Leadahose is an Australian business which sells a unique product – a dog lead which can also be used as a hose for both cleaning your pet up while out on walks, and stopping them overheating in the hot Australian sun.

They asked me to come up with a catchy slogan to use on their promotional material, and they wanted it to emphasise both uses of their product. After some consultation we settled on ‘clean them up, and cool them down’.

This was the beginning of a working relationship, and after successfully providing them with a slogan, they subsequently asked me to write some promotional copy for their website, as well as to design a sell sheet.

North Wessex Therapies

North Wessex Therapies is a British business which had recently started up and was looking for somebody to write the text for their website.

Working in close partnership with them to ensure that their needs were met, I wrote the copy they required for all thirteen of their webpages.